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SendOutCards: An Idea Even Your Mother Would Love

Few things make a customer or prospect feel more special than receiving a surprise gift from a vendor. Savvy sales and marketing professionals have long used this technique to capture the attention of prospects or develop a deeper level of loyalty among existing customers. Yet, in today’s world of budgetary constraints and corporate gifting rules, the traditional process of taking a prospect out for lunch or sending a fruit basket may not be as appropriate as it was a decade or two ago. The solution? SendOutCards!

Sending a handwritten card to say, “Thank you for taking the time to meet with me yesterday” or “I just wanted to take a moment to let you know how much I appreciate your business”, is considered a time honored best practice that really gets results. The process works, primarily, because so few sales and business professionals actually take the time or make the effort to prepare a handwritten note or card. Those that do make the effort stand apart from the crowd and capture their customer’s attention.

A simple gesture that may cinch a deal, revive an old relationship or cement an existing customer’s future purchasing loyalty, often takes a back seat as just another good intention yet to be explored.

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One of the reasons this technique has worked so well for decades is that sending a Thank You card or a holiday card was a relatively inexpensive way to demonstrate customer appreciation. As technology made it possible for us to communicate more quickly via texting or email, many sales professionals lost sight of the value of handwritten correspondence. As the price of greeting cards continued to escalate, many a savvy sales pro began using free ecards for staying in touch with customers. Plus, at first it was fun to send and receive ecards. Today, high quality ecards are no longer free and there is no guarantee that your ecard won’t end up in a spam folder.

What if you could still have fun staying in touch with customers, save money doing it and still get their attention? What if you could send a handwritten personalized greeting, for about the price of a Lottery ticket, and never even have to pick up a pen? Wouldn’t you send more cards if it meant getting more referrals and closing more sales?

SendOutCards has developed the technology and distribution system that gives you the freedom to send a personalized greeting card to anyone, for any occasion, right from your desktop or laptop, for the price of a candy bar. A sample of your own handwriting is uploaded to a personalized and secured online account, assuring that each of your typed messages appears in your own unique handwriting when each card is prepared for mailing.

Want more flexibility? Each of the more than 10,000 card styles is also available in a postcard format and can be purchased, prepared and mailed for about the price of a First Class postage stamp. Cards can be personalized even more, for a small additional cost, by adding options that allow you to insert your own photo into a card or create a three-paneled card for added customization.

If you’ve never tried sending cards to a prospect or client, you may be pleasantly surprised at the positive feedback you’ll receive. So send out a few cards and get deeper customer loyalty in return.

Michael Lee is an expert in the field of MLM business. He gives out helpful information on different MLM company like SendOutCards. Visit his website for more details about Send Out Cards.