Sea Side Scrap Book » The Queensland Gets A New Slogan

The Queensland Gets A New Slogan

A really growing tourist area of the world is the Queensland of Australia, and Australia has good success marketing this area to the people. They have so much sunshine that the area has long been called the Sunshine State. In addition to the sun this means they don’t have much rainy weather which makes it a fantastic tourist destination any time of the year.

In an attempt to further boost tourism, Tourism Queensland, will be unveiling their latest slogan for the region at an event to take place on the Gold Coast. The new saying, designed to take the place of the old one, Where Else But Queensland, is going to help express the true nature of the region with the new tagline, Queensland, Where Australia Shines. This is truly a much better slogan.

Now surely one might think that this change doesn’t hold a real impact for the region but when backed by an over four million dollar investment campaign, should really play a key role in helping to boost tourism for the entire region especially with all the additional press this region is getting from the upcoming Oprah visit as well. This comprehensive campaign will be a global one and will be working to help further encourage all to visit the region.

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This region should recieve more visitors as it has fantastic beaches and weather which makes it a wonderful destination for tourists. This area also contains the Great Barrier Reef and the Daintree Rainforest so it has a fantastic natural importance also. The new slogan is a good informant for the visitors to tell them not only about the Queensland with all it sunshine but also about the natives who live here. There will also be new brand campaigns launched for the Sunshine Coast, Tropical North Queensland, Gold Coast and Brisbane in the year to come.

Australia now is about to have a new appearance for the rest of the world, and that will be announced on the beautiful Gold Coast. A number of people fee like it is good this is finally being done because the current Queensland slogan has ben being used for promotion for twelve years. So it is prime time for a change, the slogan of course, but also in the minds of the worlds people as they consider this fabulous area.

To uncover details about Gold Coast hotels go to goldcoastinformation.com to find attractions and accommodations in this wonderful area. You can also find Broadbeach apartments at goldcoastinformation.com. There are professionals available if you have questions.